Case Study: Jans.com delivers a seamless 15% military discount and frictionless checkout with SheerID

Jans.com - Customer Case Study

Jans is Park City, Utah’s premier shop for ski, bike and fly-fishing gear and guide services, with nearly 40 years of operation and national recognition as a go-to rental and retail provider. A longtime supporter of the Armed Forces and the Wounded Warrior Project, Jans wanted an easy, year‑round way to offer a military discount to honor service members without disrupting its existing checkout experience.

We built a seamless, in-checkout verification flow: customers click “Register Here” on the checkout page, complete a brief form in an iframe (branch, name, email, birthday), and upon verification the iframe closes and a 15% discount is automatically applied to the order. The customized solution fits directly into Jans’ checkout, making the discount simple and fluid for customers while enabling Jans to consistently deliver its “small ‘Thank You’” to those who served.

Jans.com