Case Study: Dickies achieves secure, exclusive 10% discounts for military, first responders, and students with SheerID

Dickies - Customer Case Study

Dickies, the heritage workwear brand and global leader in durable apparel since 1922, wanted to offer a 10% discount exclusively to military members and their families, first responders, and students. With a large online presence, the challenge was ensuring those offers remained exclusive and were only redeemed by eligible customers.

SheerID built a hosted landing page with a lightbox iframe and a short, customized verification form that issues single-use coupon codes upon approval. The quick, specification-driven implementation lets eligible customers verify and redeem their discount seamlessly while Dickies can confidently ensure the offers reach the intended groups.

Dickies