SheerID
96 Case Studies
A SheerID Case Study
Amazon had been unable to protect exclusive “academic” ASINs and needed a reliable way to ensure student, teacher, and professor eligibility for special pricing. The challenge was preventing ineligible buyers from accessing academic SKUs while maintaining a simple checkout experience.
Amazon standardized on SheerID, integrating the verification into its shopping flow to confirm students, teachers, and professors quickly and easily. As a result, software vendors such as Symantec/Norton can now sell separate academic SKUs through Amazon, ensuring exclusive pricing and offers reach only eligible customers.