SharpSpring
15 Case Studies
A SharpSpring Case Study
Matte Black Brand Agency, a full‑service marketing agency, was supporting client ISR Training as it experienced rapid growth and publicity but needed to ensure no leads were lost and that prospects received personalised nurture. ISR was using HubSpot CRM but couldn’t create the personalised lead‑nurturing workflows required, so Matte Black recommended the SharpSpring marketing automation platform to add integrated, personalized communications and better lead management.
Matte Black implemented SharpSpring features—automated lead allocation, lead scoring, full visibility into each lead’s journey, preemptive follow‑up alerts and robust reporting—to close the marketing‑to‑sales loop. As a result, ISR Training achieved over a 300% increase in revenue, a 25% rise in conversion rate and a 2:1 ROI from an inbound campaign, with SharpSpring’s end‑to‑end analytics enabling smarter decisions and resource allocation.