Case Study: WheelPrice achieves rapid launch and scale of a leading automotive marketplace with Sharetribe

WheelPrice is the world’s largest online marketplace for wheels and automotive parts

WheelPrice, founded by Kyle Mayers and Wally Namane, is the world’s largest online marketplace for wheels and automotive parts. Faced with fragmented general platforms like Craigslist and Facebook that lacked specialized features for showcasing rare parts and standardized pricing, the founders needed a turnkey marketplace solution—so they chose Sharetribe Go for its speed, built‑in features, and low total cost of ownership.

Using Sharetribe, WheelPrice spun up an MVP in just a few hours, then extended the platform by partnering with a shipping company to add cost calculation and order tracking. Within a year of launch the site grew to over 2,000 active providers and launched a mobile app, establishing WheelPrice as a trusted destination for enthusiasts — all while continuing to scale on the Sharetribe platform with ongoing vendor support.

WheelPrice

Kyle Mayers

Founder