Case Study: Being Latino achieves #2 Most Engaging Branded Publisher on Facebook with Shareablee

Being Latino - Customer Case Study

Being Latino is a U.S.-Hispanic social media marketing company founded from a single Facebook page in 2009 that now reaches Gen Z and Millennial Hispanic audiences through an owned network of 25M+ followers. The team needed independent, third-party measurement to better align brands with high-quality, original content and to prove social campaign impact, having previously operated without benchmarked industry data.

In Q2 2016 Being Latino joined the Shareablee community to get competitive benchmarking, campaign performance case studies and BrandLift survey studies that measure KPIs on actual posts. With Shareablee’s verification they showed a brand they delivered three of the top posts for a quarter, recorded an 8.2x Campaign Performance Index in a BrandLift, and ranked #2 Most Engaging Branded Publisher on Facebook (2019 YTD), helping them guarantee and cite strong engagement metrics to partners.

Being Latino

Patty Marrero

Head of Sales