Case Study: Alter achieves 20% higher feed engagement with Shaped

Live streaming avatar app Alter saw a significant increase in engagement on their feed with Shaped

The live streaming avatar app Alter faced a challenge with user engagement, as feedback indicated their content feed was not sufficiently relevant or personalized for their rapidly growing user base. Creating an in-house solution was too costly and time-consuming, so the customer turned to Shaped for its personalization expertise to address this issue.

Shaped implemented a real-time machine learning model for Alter's feed in just seven days. This solution from Shaped successfully increased the time users spent on the feed by 20%, meeting the high expectations users had for a personalized experience.

Alter

Jake

Chief Executive Officer