Case Study: SurvivorsUK expands reach and inclusivity with Shape History

SurvivorsUK rebuilds an inclusive brand for 80,000+ survivors with Shape History

SurvivorsUK, a charity supporting boys, men, and non-binary people affected by sexual violence, faced a challenge with a tired brand identity and website that limited their reach and ability to support those in need. The vendor, Shape History, was engaged to undertake a rebrand and website redesign to address this.

Shape History implemented a solution by conducting workshops with clients to understand their needs, weaving these insights into a new brand fabric. They replaced photography with hand-drawn imagery to create a more welcoming, inclusive, and empowering identity. This new brand and website by Shape History aimed to better reflect the charity's empathy and values to engage more people seeking their vital services.

SurvivorsUK