Case Study: Bathstore achieves 50% reduction in developer troubleshooting time with SessionCam

Bathstore - Customer Case Study

bathstore, the UK’s leading specialist bathroom retailer with hundreds of stores and a major omnichannel presence, switched to SessionCam to get clearer insight into online visitor behaviour. Previously they relied on a paid user‑testing provider that produced small‑sample, biased feedback, leaving developers spending excessive time trying to reproduce and diagnose website errors on the retailer’s most important sales channel.

SessionCam provided session replays and detailed analytics so bathstore could watch exactly where visitors hesitated or struggled, identify device/OS/browser/screen-size specifics, and prioritize A/B tests to improve conversion. As a result, bathstore reports a 50% drop in developer time spent finding and replicating issues, faster fixes, improved user experience, and strong ongoing support from SessionCam.

Bathstore

Inge Lok

Head of Digital