Case Study: Roto-Rooter boosts online reviews and leads with ServiceTitan

Webinar-Inspired Change Boosts Online Reviews, Delivers Leads

Roto-Rooter Plumbing & Drain Service in Baton Rouge struggled with low customer engagement, few online reviews, and missed calls that often led to canceled jobs or lost leads. After watching a ServiceTitan webinar and using ServiceTitan’s built-in text tool and field management software, the team looked for a better way to communicate with customers and improve its reputation.

ServiceTitan helped Roto-Rooter implement text-based follow-up for jobs, review requests, weekend callbacks, and bid reminders, while also streamlining dispatch and field operations. The results were significant: the franchise built about 100 Google reviews in roughly two and a half months, improved its rating from 2 stars to more than 4 stars, and began receiving an estimated five to 10 new customer calls a day, showing a clear boost in leads and customer communication.

Roto-Rooter

Shane Spiller

Operations Manager