Case Study: Hurlburt Heating & Plumbing doubles sales and staff with ServiceTitan

New HVAC Owner Doubles Sales, Staff in 5 Years with ServiceTitan

Hurlburt Heating & Plumbing, a family-owned HVAC and plumbing company in Wisconsin, was struggling with outdated, paper-based processes and limited visibility into its operations when Greg Mericle took over in 2014. New to the industry, he needed a better way to improve customer service, track the business accurately, and modernize the company with ServiceTitan’s all-in-one software.

After signing on with ServiceTitan in 2015, Hurlburt streamlined dispatching, reporting, pricing, and after-hours call handling, while giving technicians and staff real-time access to schedules and performance data. The results were significant: the company doubled revenue from about $3.5 million to more than $7 million and grew from 16 to 35 employees, with improved customer feedback and greater operational efficiency.

Hurlburt Heating & Plumbing

Greg Mericle

Hurlburt Heating & Plumbing