Case Study: Mel Carr Electric increases close rates and streamlines operations with ServiceTitan

Mel Carr Electric says ServiceTitan is ‘Without a Doubt a Better Product’

Mel Carr Electric, a family-run electrical contractor in Albany, N.Y. since 1976, needed a more capable business platform to grow and improve the customer experience after their previous software repeatedly failed to deliver promised features—most notably better in-field sales presentation tools and real‑time operational visibility. Frustrated by unfulfilled updates, president Rob Carr switched the company to ServiceTitan in January 2019.

ServiceTitan delivered real‑time dashboards, improved sales displays, automated technician bios and tracking, call recording, text updates, and an intuitive remote pricebook, making field and office processes smoother and easier. The result: higher close rates, stronger customer trust, better training and visibility, growth without adding headcount, and a solidified business—what Carr calls “twice the price, but ten times the product.”

Mel Carr Electric

Rob Carr

President