ServiceTitan
264 Case Studies
A ServiceTitan Case Study
Mechollage, a residential and commercial HVAC company in Virginia Beach, struggled after initially adopting ServiceTitan because the team didn’t have enough front-office support to manage the rollout. Owner Todd Ricks left the platform, but soon realized he needed the deeper capabilities in ServiceTitan, especially its reporting, estimating, marketing, and phone tools, to better run the business.
After returning to ServiceTitan in spring 2023 with more staff and support, Mechollage gained clearer visibility into tech performance, revenue, and call-backs, making it easier to set KPIs and improve accountability. ServiceTitan’s Pricebook Pro, Marketing Pro, and phone integration also helped streamline estimates, targeted marketing, call routing, and training, supporting more efficient operations and future growth into electrical and plumbing services.
Todd Ricks
Owner