Case Study: Franklin Electric achieves ServiceTitan expertise and operational impact with ServiceTitan

How becoming a ServiceTitan guru enhanced a career at Franklin Electric

Franklin Electric, a publicly traded manufacturer and distributor of water- and fuel-management products and systems, was looking for CRM software to support its water treatment business. When ServiceTitan came up as an option, the team saw an opportunity to improve operations, and Juan Lopez became deeply involved in understanding the platform and how it would affect the business.

ServiceTitan implemented its all-in-one software across Franklin Electric’s operations, while Lopez built expertise through the ServiceTitan Certified Administrator program and community sessions. As a result, Franklin Electric has launched ServiceTitan in 22 locations, and Lopez became the internal point person for the platform, helping teams use reporting, call recordings, and other tools more effectively.

Franklin Electric

Juan Lopez

Franklin Electric