Case Study: Air Mechanical achieves stronger seasonal bookings with ServiceTitan

How Air Mechanical uses Marketing Pro to stay busy during the slow seasons

Air Mechanical, an HVAC, plumbing, and electrical company in the Minneapolis area, struggled with slow-season demand and an underused, unsegmented customer database. Using ServiceTitan’s Marketing Pro, the team needed a better way to reach customers quickly, fill gaps in the schedule, and improve marketing performance without relying on an outside agency.

ServiceTitan’s Marketing Pro helped Air Mechanical segment customers more effectively, automate email campaigns, manage reviews, and measure ad ROI, while Scheduling Pro enabled online booking and lead tracking. As a result, Air Mechanical expanded its email strategy, increased efficiency and job bookings, and saw its Google reviews rise significantly, giving the team a more reliable way to stay busy during slower periods.

Air Mechanical

Leslie Erickson

Marketing and Communications Manager