Case Study: Accurate Electrical Services achieves award-winning customer experience with ServiceTitan

Accurate Electrical Services Targets the Customer Experience

Accurate Electrical Services, led by owner Jeff Seale in the greater Los Angeles area, set out to improve its customer experience but faced challenges with paper-based invoices, limited visibility into marketing effectiveness, and inconsistent customer communication. The company needed tools to track customer interactions, measure campaign ROI, and ensure consistent follow-up to build stronger client relationships.

After switching to ServiceTitan in January 2015, Accurate Electrical gained call recording, detailed marketing metrics (dollars spent, call counts, conversion and booking data), and actionable customer insights, with ServiceTitan’s support smoothing the data migration. The result was faster, more consistent communication, better marketing decisions, and measurable service improvements—culminating in a five-star Nexstar customer satisfaction rating and a top-20 ranking for 2015.

Accurate Electrical Services

Jeff Seale

Owner and President