Case Study: Griffin Brothers Companies achieves targeted customer acquisition with ServiceTitan Marketing Pro Direct Mail

A Simple and Effective Way to Win New Customers

Griffin Brothers Companies, a North Carolina-based community of service brands, needed a more targeted and cost-effective way to acquire new customers in growing markets. They turned to ServiceTitan’s Marketing Pro Direct Mail to move beyond broad campaigns and focus on specific neighborhoods and property types for expansion.

ServiceTitan’s Marketing Pro Direct Mail helped Griffin Brothers build hyper-targeted acquisition campaigns using property data, ZIP-code targeting, and custom postcards, without needing mailing lists or printers. The company said the tool improved the relevance of its outreach and helped it research neighborhoods more effectively, supporting lower-cost, higher-impact lead generation and better campaign insight through ServiceTitan data.

Griffin Brothers Companies

Ann Collias

Former Marketing Director