Case Study: Raasay Distillery achieves higher conversions and revenue with Serps Invaders

Raasay Distillery boosts conversions 2,625% with Serps Invaders

Serps Invaders was engaged by Raasay Distillery, the first legal distillery on the Isle of Raasay, to help transition the small start-up into an award-winning business. The challenge was to increase brand awareness, sales, and conversion rates through improved search engine performance, which involved optimizing paid search campaigns and carrying out ongoing SEO efforts.

The solution implemented by Serps Invaders included a comprehensive digital marketing strategy encompassing paid search, Facebook advertising, technical and on-page SEO, content development, and link building. The results were highly successful, leading to a 2,625% increase in conversions on Google Ads, a 5x multiplication of revenue, a decrease in cost-per-acquisition, and a significant increase in overall traffic.

Raasay Distillery