Case Study: Arran Sense of Scotland boosts organic traffic and PPC revenue with Serps Invaders

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Preview of the Arran Sense of Scotland Case Study

Arran Sense of Scotland boosts revenue 390% with Serps Invaders

Arran Sense of Scotland, a Scotland-based retailer of bath, body, and fragrance products, partnered with the digital marketing vendor Serps Invaders. The client's goals were to improve search engine performance, increase brand awareness and sales, and boost user engagement, particularly during a full website redesign.

Serps Invaders implemented a comprehensive SEO strategy to ensure a smooth site migration and maintain rankings. This was complemented by a refined PPC strategy using Google Ads and Facebook Ad campaigns to drive high-quality traffic. The results were significant, including a 390% year-over-year increase in monthly revenue via PPC over the initial six-month period.


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