Case Study: Army Navy sells out tickets in 24 hours with Serenity Digital

Army Navy sells out tickets in 24 hours with Serenity Digital Ltd

The customer, Army Navy, faced the challenge of improving their outdated website to increase engagement, drive ticket sales for their annual rugby match, and better integrate with social media, all within an extremely tight eight-week deadline. Vendor Serenity Digital Ltd was chosen to design and build a new responsive website using their powerful content management system, Serenity Source, to meet these goals.

Serenity Digital Ltd implemented a mobile-first website rich with visual content and integrated with social feeds and external ticket sites. The solution was a resounding success, resulting in all tickets selling out in just 24 hours. The site achieved a 100% speed score on desktop, handled 14,000 site loads in a six-hour period, and maintained a strong search engine ranking.

Army Navy