Case Study: ViaBill cuts fraudulent registrations by 90% with SEON

ViaBill Sees a 90% Drop in Fraudulent Registrations, Brings ID Fraud Down Close to Zero

ViaBill, a Danish BNPL and online lending provider, needed a way to balance frictionless onboarding with strong fraud prevention across both online and offline channels. Its existing approach relied on manual monitoring and static rules, which caught bad signups but created heavy workload and limited efficiency.

Using SEON’s automated risk-scoring platform with custom rules and velocity logic, ViaBill was able to test and manage fraud risk more effectively at signup and payment stages. SEON helped the company cut fraudulent registrations by 90%, nearly eliminate successful identity fraud cases, and reduce chargebacks by 50%, while easing the burden on the review team.

ViaBill

Claus Linde

Central Police Organisation