Case Study: Triumph Building Group achieves 119% Instagram follower growth with SEOM Interactive

Triumph Building Group grows Instagram followers 119% with SEOM Interactive

Triumph Building Group, a full-service custom home builder, faced the challenge of growing its brand awareness through an existing but unused Instagram account. The vendor, SEOM Interactive, was engaged to leverage the Instagram platform to build a following and expand the company's reach.

SEOM Interactive implemented a solution using both organic and paid Instagram strategies. The organic approach involved populating the profile and sharing content featuring the builder's custom homes, while the paid strategy utilized Facebook boosts targeted locally by age, gender, and interests. This combined effort by SEOM Interactive grew the client's Instagram following by 119%, increasing it from 2 to 123 followers, and achieved an average weekly profile view count of 91.

Triumph Building Group