Case Study: Decorating Den Interiors boosts Facebook ad performance with SEOM Interactive's carousel creative

Decorating Den Interiors boosts click-through rate by 34% with SEOM Interactive

SEOM Interactive worked with Decorating Den Interiors, an interior design client, on a Facebook campaign with the goal of driving traffic to their website. The initial challenge was optimizing the campaign's performance after running standard static image ads.

The solution implemented by SEOM Interactive was to switch from a single image ad to a more engaging carousel format. This new creative showcased multiple design styles and linked each to a specific landing page. This change resulted in a 34% increase in click-through rate and a 56% decrease in the average cost per link click, demonstrating the significant impact of testing different ad formats.

Decorating Den Interiors