Case Study: Wills Eye Hospital achieves stronger search visibility and conversions with SEO Brand

A SEO Brand Case Study

Preview of the Wills Eye Hospital Case Study

Wills Eye Hospital boosts qualified leads 45% with SEO Brand

Wills Eye Hospital, a top-ranked eye hospital, faced challenges with its online presence. Its service pages lacked proper SEO and had a poor user experience and interface, which hindered patient engagement. Competitors were outranking them for critical search terms and even using the Wills Eye brand name in their own campaigns. To address this, they partnered with SEO Brand for SEO, PPC, and social media management services.

SEO Brand implemented a comprehensive strategy involving keyword research, competition analysis, and a redesign of the service landing pages to optimize for SEO, PPC, and UX. The solution delivered significant results for Wills Eye Hospital, including higher search engine rankings, increased organic traffic, and improved conversion rates. Measurable impacts included a 350% change in cost per admission, a 225% lead conversion rate, and a 45% increase in raw lead to qualified lead percentage, showcasing the success of SEO Brand's multi-channel approach.


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