SEO Brand
35 Case Studies
A SEO Brand Case Study
Bistro Tables & Bases, a large online retailer for commercial restaurant furniture, faced significant challenges as their website lacked modern e-commerce capabilities, relying instead on a quote system. This led to poor mobile optimization, a complex user navigation, and an ineffective search strategy that allowed competitors with online shopping to outrank them. They partnered with SEO Brand to convert their site to a full-scale WooCommerce platform.
SEO Brand executed a comprehensive solution, including a full website redesign focused on UI/UX and mobile optimization. They installed WooCommerce with product variation options and integrated shipping APIs, enabling direct online orders and quotes alongside robust SEO and PPC campaigns. The results for Bistro Tables & Bases were a more intuitive site with nationwide online inventory access, improved data collection, and aggressive marketing that successfully generated sales from new and returning customers.