SEO Brand
35 Case Studies
A SEO Brand Case Study
The customer Allegra, a recognized brand for allergy relief, faced challenges with its website being outranked by top competitors in search results due to a lack of SEO and a limited search strategy. SEO Brand was engaged to create a customized keyword strategy for the new site to improve its competitive position.
SEO Brand implemented a solution involving in-depth research, a full-site keyword strategy, mobile and image optimization, custom schema markups, and SEO optimization of content and URLs. The results achieved by SEO Brand included increased page authority and a growth in the number of ranking keywords, with the combined SEO and PPC efforts helping to generate sales from new and returning customers.