Case Study: Orb achieves transparent, real-time billing with Sentry

A Sentry Case Study

Preview of the Orb Case Study

How Orb Drives Billing Transparency with Sentry

Orb, a San Francisco-based usage billing platform for complex pricing models, needed better real-time visibility, accuracy, and performance to protect revenue and keep customer billing transparent. Without strong monitoring and intelligent alerting, issues could delay resolution and affect customers, while the team also wanted to reduce manual developer work. Orb turned to Sentry for observability and alerting support.

Sentry helped Orb with automatic instrumentation, release tracking, custom alerts, and integrations with Asana and PagerDuty across environments like Flask, ECS, AWS Lambda, and Next.js. As a result, Orb improved issue prioritization, sped up incident response, and reduced noise, while gaining richer context from tags, stack traces, and messages. With Sentry, Orb strengthened code quality, streamlined incident management, and supported a more transparent billing experience.


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