Case Study: Melu helps Cypher deliver seamless client communication and onboarding with Senta

Cypher, Melu and Senta – a dynamic trio of accounting, workflow and customer service

Cypher, the Oxford-based accounting practice founded by Matt Williams, set out to build a digital-first firm that still delivered excellent customer service and a seamless client journey. To support that ambition, Cypher chose Senta for practice management and workflow, alongside Melu for website chat and client contact management, integrating them with GoProposal at launch.

With Senta, Cypher captures client information, manages pre-sales data, and runs smooth onboarding, while Melu provides 24/7 live chat for prospects and clients, feeding enquiries directly into the practice for quick follow-up and diary booking. Together, Senta and Melu help Cypher win clients faster, keep communication moving, and create the “astonishingly good” experience the firm wants to be known for; the practice has grown from 50 clients in its first year to more than 400.