Case Study: Amanotes achieves global leadership in music gaming with Sensor Tower

Amanotes’ Rise as a Global Leader in Music Gaming

Amanotes, a Southeast Asia-based game publisher and global leader in music gaming, faced the challenge of sustaining growth in a highly competitive market while expanding internationally. To stay ahead, the company used Sensor Tower’s market intelligence and performance insights to better understand trends, competitors, and user behavior across regions.

Sensor Tower helped Amanotes refine its user acquisition, localization, gameplay, and licensing strategies, supporting stronger organic growth and regional campaigns. With Sensor Tower’s support, Amanotes surpassed 3 billion global downloads, maintained its #1 position among music game publishers by downloads from 2018 to 2023, and continued expanding engagement across more than 190 countries and territories.

Amanotes

Alicia Vo

Head of Marketing