Case Study: Aequor Healthcare Services achieves digital transformation in staffing with Sense HQ

Aequor Healthcare Services’ digital transformation into a new era of staffing

Aequor Healthcare Services, a healthcare staffing firm, had relied on “old school” physical file and mass-email processes for more than 20 years and had fallen behind on modern recruiting technology. The team struggled with message delivery, personalization, and efficient candidate outreach, and needed a better way to engage talent and improve hiring outcomes. Sense HQ’s messaging and automation capabilities, integrated with Bullhorn, were selected to help close those gaps.

Sense HQ implemented Sense Messaging and planned broader Sense Engage automation across the talent lifecycle, giving Aequor Healthcare Services two-way texting, targeted mass communication, and personalized engagement journeys. The results were immediate: the team went live quickly, saw unanimous internal adoption as a major improvement, and soon doubled the size of its nursing team. Sense HQ also helped Aequor engage 14K contacts, with more than 20 automated journeys planned to support future hiring, retention, and contractor care efforts.

Aequor Healthcare Services

William Klabo

Vice President