Case Study: AudioPen boosts testimonial-driven conversions with Senja

How Louis uses testimonials for a B2C app with 10,000+ users

AudioPen, a B2C app that uses AI to transform voice notes into clear text, needed a better way to leverage customer testimonials. Without a dedicated testimonial tool from vendor Senja, its founder Louis Pereira could only showcase social proof on a dedicated page, making it difficult to share relevant testimonials across dozens of marketing pages on the website.

Senja provided a solution with its customizable testimonial widgets, which were easily embedded on key pages like the home page and upgrade page. The implementation also included using Senja to import social proof from Twitter and LinkedIn and to create branded, shareable testimonial images. While no specific metrics were shared, the vendor Senja helped increase conversions from free to paid accounts and made it easy to display over 50 testimonials across the site with fast loading times.

AudioPen

Louis Pereira

Founder