Case Study: Asian BGE achieves better email deliverability and $2M cost savings with SendX

How Asian BGE fixed deliverability issues and attributed $2M more revenue after switching to SendX

Asian BGE, a specialized B2B infrastructure provider for the iGaming industry, faced severe email deliverability issues that blocked critical player communications like deposit confirmations and promotional offers. This resulted in wasted engineering resources, compliance risks, and an inability to attribute revenue. They turned to SendX's email marketing and automation software to resolve these challenges.

By implementing SendX, Asian BGE utilized pre-warmed IPs and automated infrastructure to ensure inbox placement and gain granular ROI tracking. The solution delivered over 27.7 million emails, improved open and click-through rates above industry averages, and attributed an additional $2 million in revenue. SendX also freed up technical teams to focus on product innovation.

Asian BGE