Sendlane
4 Case Studies
A Sendlane Case Study
Veriheal, a pioneer in the cannabis industry, faced regulatory restrictions that limited which digital channels and software they could use, complicating their digital strategy. They turned to Sendlane’s marketing automation platform—leveraging features like Shopify integration, automation funnels, and expert deliverability support—to navigate compliance constraints and scale their email program.
Sendlane implemented behavior‑based automation and white‑glove compliance support to build conditional journeys that nurture shoppers into repeat buyers. As a result, Veriheal saw measurable gains: their open rate tripled and link click rates increased by at least 15%, alongside improved inboxing and faster onboarding with Sendlane’s support.
Anthony Dutcher
Marketing Director