Case Study: Red & Grey Media achieves a 230% increase in weekly Facebook reach and cuts overhead costs with Sendible

Red & Grey Media - Customer Case Study

Red & Grey Media, a digital marketing agency based in Üsküdar, Istanbul that serves e-commerce clients across the Middle East and Eastern Europe, struggled with inefficient social workflows: their previous tools couldn’t schedule tweets with images or fully manage Google+, blogs and other channels, and manual reporting took over a day per client, driving up overheads and outsourcing costs.

After switching to Sendible, the agency used features like bulk message importing, Google+ integration, smart queues/auto-scheduling, task assignment and custom reports plus responsive support to centralize and speed up operations. The change increased productivity, reduced fixed and outsourcing costs, enabled new monitoring services and drove strong client results — for example Kitapyurdu.com saw engagement rise by more than 100%, daily likes double, and weekly Facebook reach grow 230%.

Red & Grey Media

Alparslan Demir

Digital Marketing Director