Case Study: Mark Oborn achieves dramatic time savings and local client engagement for dental practices with Sendible

Mark Oborn - Customer Case Study

Mark Oborn runs a niche online marketing company for the dental industry and saw many practices struggling with social media. After manually posting to multiple networks for 18 months, he found the process time-consuming and impractical for managing 20 clients, and he struggled to build relationships on Twitter without constant monitoring.

He implemented a Sendible white-label solution to schedule content, monitor brands, auto-post RSS feeds, and run keyword-and-geo-targeted Twitter Auto-Replies (e.g., searching for “toothache”) and auto-follows of local influencers. The result: posting time dropped from about 10 minutes per day per client to roughly 20 minutes per month, freeing him to engage more, take on more clients, organize local tweet-ups, and become a go-to social media consultant for dentistry.

Mark Oborn