Case Study: MassMailer achieves scalable, reliable email delivery with SendGrid

MassMailer powers customers around the world with Twilio SendGrid's platform and expertise

MassMailer, launched in 2012 to extend Salesforce’s email capabilities, now helps customers send 10 million marketing and prospecting messages per month. At launch the team needed a reliable, scalable email provider, built-in deliverability expertise and self‑service resources, plus a close partner to support their customers.

They partnered with SendGrid for its global infrastructure, a dedicated Customer Success Manager, and administrative deliverability tools (domain authentication, dedicated IPs, analytics). As a result SendGrid manages scale and delivery expertise so MassMailer can focus on product development and customer service—customers like Bay Club report seamless, reliable outgoing mail.

MassMailer

Siva Devaki

Co-Founder and Co-CEO