Case Study: HiringThing achieves a 99% delivery rate with SendGrid

HiringThing Employs SendGrid and Achieves a 99% Delivery Rate

HiringThing, a Portland-based SaaS that helps SMBs streamline hiring, was struggling with declining email deliverability after scaling up its self-hosted SMTP on AWS. They needed a scalable, reliable solution that supported sub-users and whitelabeling, integrated with their platform for logging, and provided deliverability expertise without hiring dedicated staff.

They piloted and adopted SendGrid, warming a new IP, separating marketing and transactional streams, fixing DKIM/DNS and feedback loops, and using SendGrid’s APIs and webhooks to integrate responses, remove complainers, and monitor bounces. The result was a 99% delivery rate, over 10,000 integrated conversations on their platform, improved sender reputation, and significant time and cost savings.

HiringThing

Seth MacPherson

Lead Developer