Case Study: Crypto.com achieves secure, personalized customer growth with SendGrid

Crypto.com helps customers accelerate the world’s transition to cryptocurrency with Twilio SendGrid

Crypto.com is a global cryptocurrency and financial services platform serving more than 10 million customers worldwide. As it worked to scale rapidly while keeping onboarding and account activity secure, the company needed a reliable way to verify users, protect transactions, and maintain a seamless customer experience. It turned to SendGrid, using its Email API alongside messaging capabilities to support secure identity verification and customer communications.

SendGrid helped Crypto.com implement email-based “magic links,” transaction notifications, anti-phishing codes, and other verification workflows, while enabling a smooth migration from its previous email provider. With SendGrid, Crypto.com gained dependable inbox delivery, easy template management, and better monitoring of suppressions, all of which strengthened security and reduced service disruption as the business grew.

Crypto.com

Matthew Chan

Chief Technology Officer