Case Study: Beehiiv improves email deliverability with SendGrid

beehiiv improves email deliverability with SendGrid’s Engagement Quality Score

Beehiiv, the newsletter platform for publishers and creators, was growing quickly and needed a better way to manage email deliverability and sender reputation at scale. To solve this, beehiiv partnered with SendGrid and used its Engagement Quality Score (SEQ) to monitor sending performance, route mail streams, and protect inbox placement.

SendGrid helped beehiiv build a long-term email strategy with dedicated expertise and reporting support. The results included processing 4.35 billion total emails, a 1,147% year-over-year increase in volume, a 3% lift in open rate for the lowest-performing pool, a 50% drop in spam complaints for that pool, and a 52% year-over-year improvement in deliverability rate.

Beehiiv

Tyler Denk

Co-Founder and CEO