Case Study: Lalamove achieves seamless customer engagement and scalable communications with SendGrid

Lalamove engages with users through seamless customer experience

Lalamove, the Hong Kong-founded on-demand delivery platform, needed a scalable and secure way to communicate with users, driver partners, and customer service teams as it expanded beyond its home market. To support growth across regions, Lalamove turned to SendGrid as part of its broader customer communication strategy for email outreach and engagement.

SendGrid helped Lalamove send targeted emails through the SendGrid Email API and Email Marketing Campaigns to drive awareness and balance demand, especially among inactive and new customers. The impact was significant: Lalamove now sends an average of 70 million monthly emails, helping strengthen brand awareness and support its expansion across more than 40 cities in Asia and Latin America.

Lalamove

Homing Tam

Product Manager