Semrush
63 Case Studies
A Semrush Case Study
morphsites is a UK website development studio that expanded into PPC and SEO to grow its business and better serve clients like Coombe Farm Organic, a brand-new online-only farm shop entering a crowded organic meat market dominated by large players. The challenge was to build a high-performing website and attract intent-driven traffic from launch, nurturing customer relationships while proving measurable ROI for a startup with limited initial visibility.
Using SEMrush for keyword research, competitor analysis, domain reports and PPC forecasting, morphsites optimized Coombe Farm’s site, product mix and ad campaigns. Over ~30 months visits rose from 1,500 to 30,000/month (organic from 100 to 9,000+), product listings grew from ~20 to 350, the customer base tripled and revenue jumped ~4,090% — while SEMrush’s insights also improved pitching and customer acquisition for morphsites.
Dan Drummond
Head of Paid Search