Case Study: Media Monitoring achieves $660K in annual revenue from referral traffic with Semrush

Media Monitoring - Customer Case Study

Media Monitoring, an app by Semrush, helped Semcore—a Polish SEO and UX agency—find new ways to generate leads through link-building and referral traffic. The team needed a more creative approach after already ranking well for key bottom-funnel search terms, and they used Media Monitoring to track brand and industry-keyphrase mentions online.

Using Semrush’s Media Monitoring and Keyword Overview tools, Semcore automated brand monitoring, filtered mentions by sentiment and importance, and built a prioritized outreach list from relevant articles and websites. Semrush’s solution helped the agency achieve a 20% outreach response rate, a 5% conversion rate from mentions to links, and about $660K in annual revenue, with referral traffic contributing 30% of total revenue.

Media Monitoring