Case Study: Ocean Florida boosts Disney competition engagement and enquiries with Semetrical

A Semetrical Case Study

Preview of the Ocean Florida Case Study

Ocean Florida - Customer Case Study

Ocean Florida, a UK Florida holiday specialist, wanted to become the country’s number one Florida holiday brand while increasing social traffic, engagement, and enquiries. Semetrical supported their social media activity and helped them plan a major Disney competition to boost brand awareness and encourage more interest in Disney holidays.

Semetrical created and promoted “Ocean Florida’s Ultimate Disney Survey Competition” using Typeform on the Ocean Florida blog, supported by Facebook and Instagram advertising, audience targeting, and branded content. The campaign delivered 15,324 competition entries, 39,489 blog clicks at a £0.04 CPC, 30,903 post engagements at a £0.03 CPE, 350,000 reach, 708,000 impressions, 637 page likes, and only £1,000 in total spend.


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