Case Study: Bose achieves increased cross-sell and up-sell by unifying customer channels with Semarchy

Bose - Customer Case Study

Bose, a North American leader in retail and wholesale sound systems, faced the challenge of increasing cross-sell and up-sell opportunities by unifying customer data across channels. To address this, Bose turned to Semarchy, using Semarchy’s data management capabilities to bring together information from stores, resellers, online sales, service records, and call center transactions.

Semarchy implemented a unified data solution that consolidated multi-channel customer interactions, enabling Bose to gain a complete view of customer behavior. As a result, Bose increased its ability to anticipate needs and identify cross-sell and up-sell opportunities across channels, improving customer engagement and revenue potential through the Semarchy platform.

Bose