Case Study: DELTA achieves real-time centralized forecasting and streamlined international sales with SELLSATION

Delta - Customer Case Study

DELTA, an Austrian architecture and construction group founded in 1977 with about 200 employees and eight European subsidiaries, faced a challenge: centralize sales and project data across international teams to structure weekly business-development meetings and produce accurate multi-year cash-flow forecasts. DELTA selected SELLSATION — THE SALES AUTOMATION CRM — to provide real-time centralization, project categorization by service and entity, stakeholder tracking, integration of their probability methodology, and cash-flow–based forecasting.

SELLSATION delivered a customized CRM in under eight weeks, trained lead users who cascaded training across subsidiaries, and enabled DELTA to self-administer the system via an admin portal. As a result, DELTA now runs its international pipeline and business-development meetings on SELLSATION’s real-time forecasts, has improved forecast accuracy and sales-process adoption across the group, eliminated ongoing customization and training costs, and increased closing ratios and revenue growth potential.

Delta