Case Study: Teeccino boosts Amazon sales and ad revenue with SellerApp

Leveraging Sponsored Ads to amplify the presence of a herbal coffee and tea brand

Teeccino, a coffee substitute and herbal tea brand, had plateaued in growth on Amazon and needed help boosting brand visibility, awareness, and PPC performance. In December 2019, they turned to SellerApp, using its data analytics and AI-powered Amazon advertising tools to improve sales momentum and turn more clicks into conversions.

SellerApp reworked Teeccino’s Amazon presence by refreshing the brand look, upgrading the storefront, adding A+ content, and building a keyword-driven PPC strategy across Sponsored Brands and Sponsored Products. The campaign portfolio reached 144 ad campaigns with 1,140 keywords, helping Teeccino achieve a 154% increase in ad revenue, 85% more impressions, 95% growth in total revenue, and a 20% reduction in ACoS.

Teeccino

Caroline

Chief Executive Officer