Case Study: Leading Designer and Manufacturer boosts Amazon ad revenue and profitability with Seller Labs Managed Services

Empowering the Visionaries Who Power Others

Leading Designer and Manufacturer, a leading maker of solar power panels, lights, and electric power stations, was managing Amazon Advertising in-house but saw costs rise and profitability fall. As a hybrid Amazon seller operating both as a 1P vendor and a 3P marketplace seller, the brand faced self-competition in PPC, bid inflation, and sales cannibalization.

Seller Labs Managed Services audited the account, restructured campaigns to remove keyword overlap and incorrect match types, and used its PPC advertising software to optimize performance. Seller Labs also launched upsell and cross-sell campaigns, helping the customer cut $2,500 in wasted spend, reduce ACoS from 10.85% to 6.26%, and increase ad revenue by 180% in two months.