Seller Labs
16 Case Studies
A Seller Labs Case Study
Leading Designing and Manufacturing Company, a designer and manufacturer of solar power panels, lights, and electric power stations, was running Amazon advertising in-house but faced rising costs, self-competition from its hybrid 1P/3P model, bid inflation, and sales cannibalization. The company engaged Seller Labs, using Seller Labs Managed Services alongside Seller Labs’ Amazon PPC advertising software to address the complex account issues.
Seller Labs conducted a full account audit, restructured and optimized campaigns, and launched upsell and cross-sell efforts—eliminating $2,500 in wasted ad spend, achieving an ACoS target under 10%, and improving forecasting and inventory planning. The work drove immediate results: a 95% increase in conversion rate, a 42% reduction in ACoS, 180% growth in ad revenue, and a $400,000 revenue increase between months one and two (including $225,000 from ads).
Leading Designing and Manufacturing Company