Case Study: Labelle’s China grows inventory to 30,000 items and boosts sales 15–30% with Sellbrite

Labelle’s China grew its inventory to 30,000 items with multichannel inventory management

Labelle’s China, a formal dinnerware retailer in Ontario, CA, sells one-off collectible china across eBay, Etsy, Shopify and Amazon. Founder Susan Labelle struggled to expand beyond eBay because her prior tools couldn’t handle different listing requirements or prevent oversells; she turned to Sellbrite’s multichannel listing and inventory management platform to solve those problems.

Sellbrite imported her eBay listings and pushed them to new channels, enabled automatic inventory sync and automated ending of listings to prevent oversells, and helped with revising/relisting to stay visible in search. Within a week she had moved a few thousand products to new channels, grew inventory to over 30,000 items, established a presence on four sales channels (including Amazon), and saw sales increase 15–30% month over month thanks to Sellbrite.

Labelle’s China

Susan Labelle

Founder