Case Study: Robotistan achieves 30% of sales from personalised recommendations with Segmentify

How Segmentify’s personalised recommendations delivered 30% of Robotistan’s entire sales

Robotistan, the biggest hardware and electronics store in Turkey, faced challenges integrating third-party tools due to its limited IT resources. Past negative experiences made the company very reluctant to add new integrations to its website. They needed a solution that would not require hands-on technical management.

The vendor Segmentify, with help from a partner, built a custom app to integrate its AI-powered personalization tool seamlessly. The implementation was completed in just three days. As a result of Segmentify's personalized recommendations, Robotistan saw a 14% increase in overall revenue, with the tool contributing to 30% of the site's total sales.

Robotistan

İlge İPEK

Co-founder